March 28 , 2022

How to Sell on Instagram with Shopify

How to Sell on Instagram with Shopify

Are you being tricked by the convenience stores that churn out these easy-to-follow how to sell on Instagram with Shopify? Trust us when we say we know what's required and how challenging it is to get your brand or niche popular with the most exact customers.

This need for urgent attention comes from the massive popularity of the use of Instagram as a channel for sales for the majority of online stores. If you take a look at the data of 2019 by itself, you'll be able to eliminate the awful idea of whether your company requires Instagram as a tool for marketing.

With 60% of Instagram users between 18 and 34, this should set the alarm that targeting generation is a great tool to use remarkably. Instagram makes use of its power to convert your advertising campaign into sales.

With the synergy that exists with mobile apps thanks to seamless integrations, Shopify retailers are now adopting the most cutting-edge features that Instagram provides into the mix. In the past, I'm sure that you've heard of some Instagram successes that are shaking the ground of the social platform. From the realm of Instagram influencers to ads for campaigns, The list is endless.

Why Sell With Instagram?

To succeed in the ever-changing digital landscape, it is essential to keep up with the rest of the pack or else you risk being lost in the crowd. Instagram provides a myriad of micro-interactions every minute and incorporating your company's information into relevant user feeds is an efficient way to grow your brand's visibility and sell products. 24% of Instagram users use the app at least once a day, and you can make a sale each time.

Before social commerce, capturing leads and then converting them into sales might require weeks, months or even years to be realized in the least. If you sell through Instagram and Shopify in tandem, a single click and swipe can result in a sale in just a few minutes. Sales and brand awareness could be further enhanced through organic shares from customers.

Furthermore, the targeted ads on social media have become commonplace to the point where many users use their social media accounts to find out about (and buy) the latest products. 90% of Instagram users follow at least one company, and half of them are more likely to be interested in the brand when they see it promoted through the platform, according to Instagram.

Your followers make up your ideal audience when they already follow your company's page, so making sure you're selling on Instagram and making it possible to facilitate quick and simple payments is the following step. We'll now look at the process of selling on Instagram using Shopify.

How to Sell on Instagram with Shopify

1. Check Your Eligibility

When joining your Instagram as well as Shopify accounts, be sure that you satisfy the following requirements:

  • Your company is located in one of Instagram's countries supported by the platform.
  • Your company and products comply with Facebook's policies on business commerce and the agreement between commerce sellers.
  • Your Shopify store is a retailer of physical items.

2. Create a Professional Instagram Account

Regarding how to sell on Instagram with Shopify, you need an account for your business. You can sign up and begin from scratch or transfer your account to a business account to keep your followers and your content. Here's how you can convert your account to a professional account:

  • Launch the Instagram app and then click the icon.
  • Navigate to your Settings.
  • Select Account > Change to Professional Account.
  • Select a business category to verify your details and join Facebook Business Page.

3. Include Facebook as a sales Channel on Shopify

If you want to make sales on Instagram, it is necessary to connect your Facebook sales channel to Shopify. Here's how:

  • Make sure that your Facebook page is up and running and you are the administrator.
  • On Shopify, visit Sales Channels and click +
  • Log on to Facebook and click on Update Sales Channel.
  • Log in to Facebook. Follow the instructions.
  • Click to finish setting up.

4. Include Your Product Catalog on Instagram

To sell on Instagram using Shopify, it is necessary to connect your Facebook shop to your Instagram account and include your catalogue of products. Once you've done that, you're ready to sell your products on Instagram. Here's how to include your Catalog of products:

  • On Instagram go through Settings > Shop > Product.
  • Select the Catalog you want to link to your account.

At this moment, Instagram will need to check and approve your Catalog before you begin selling. You'll need to enable the Instagram sales channel within Shopify during this time. Follow the steps in step 3 to add Facebook as a sales channel. However, opt for Instagram instead.

5. Add Instagram Checkout

After Instagram accepts your content, you'll be able to start selling on Instagram through Shopify! Before you begin making sales-related content, We recommend creating Instagram Checkout so customers can buy products immediately without leaving the site. Here's how:

  • On Shopify, Navigate into the Settings tab, then Commerce settings > Checkout method.
  • Select directly through Facebook as well as Instagram.
  • Click Save.
  • Follow the steps to enter your details.
  • Click Finish Setting Up.

6. Label Your Items in Your Instagram Posts

Congratulations--you're ready to sell through Instagram! Now you're prepared to look at Instagram ads to market your product.

To begin selling right today, you must create quality posts, just like the ones you have previously; however, you'll be able to include your products directly so that your customers can buy them right away.

Selling your product through Instagram through Shopify's integration enables you to refresh your existing posts with features that could boost sales. Here's how you can add tags to products on older posts:

  • On Instagram, Choose Share.
  • Select Tag Products.
  • Tap on the items shown in the image.
  • Input the name of each item.
  • Select Done and share.

Ibuildsite Is Ready to help your business grow.

We've just scratched the surface of what's possible using the integration of social media and e-commerce. Our experienced and highly skilled team is eager to assist sellers in selling their products on Instagram through Shopify more efficiently. However, that's only the beginning. As Shopify or Shopify Plus Partner, We've worked with a wide range of companies which has produced remarkable results.

Contact Us Today

Are you ready to join the movement of social e-commerce? The possibilities are astronomical. If you're looking for how to sell on Instagram with Shopify, Our team will go over to help you maximize the sales potential of your business so you can move forward with total assurance.

This article should have helped you explore the vast and sometimes confusing world of social commerce! The ability to sell on Instagram using Shopify is only one small move forward for your company. Coalition Technologies can guide you through the process today and shortly. Check out the blog to read more interesting information, and connect with our helpful experts to be part of a winning team.

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